WHAT WE DO

As partners in strategic guidance, business development, operational efficiency, and publicity, we uplift designers and brands making their mark or just breaking into the industry— carving out a clear line of sight from market planning to presence.

Operations

  • Profit and Loss Development

  • Financial modelling

  • Cost analysis

  • Sourcing & Manufacturing

  • Supplier Negotiations

  • Processes and Logistics 

  • Retail & DTC Activation

Sales

  • Brand Development & Positioning

  • Sales Market Planning

  • Range planning

  • DTC and Wholesale Strategy

  • Key Market Representation

  • Sample Management & Logistics

  • Trunkshow Contracting and Management

Creative

  • Campaign/Editorial Planning and Execution

  • Event Production & Activation

  • Content Creation

  • Copywriting

  • Lookbook & Linesheet Development

  • Blog Content

Marketing

  • Social Media Management

  • E-Commerce Management & Advisory

  • SEO/SEM

  • Email Marketing

  • Paid Media

  • Website Management

  • CRM Management

Public Relations

  • Brand Collabs and Partnerships 

  • Media Relations

  • Talent/VIP Seeding

  • VIP Dressing 

  • Partnership Management

  • Influencer Management & Gifting

Strategy

  • Brand Development & Positioning

  • Marketing & Sales Strategy

  • Creative Strategy

  • Get to Market

  • Market Analysis & Fit

  • Audience & Customer Analysis

WHO WE ARE

  • Raquelle Kilotaitis

    CO-FOUNDER

    A third-generation female entrepreneur, bridalwear is in Raquelle’s’ DNA. She is a proponent of textile quality and sustainability and has worked in all aspects of the business, from conception to production and retail. She works internationally and has had clients regularly featured in global publications such as Vogue and Harper's Bazaar.

    Raquelle specializes in start-ups, helping them realize their growth and revenue potential by capitalizing on earned media, operational efficiency and strategic partnerships.

  • Samantha Ruiz

    CO-FOUNDER

    Sam has dedicated the first decade of her career to marketing, showcasing her expertise in cultivating growth for startups and Fortune 500 companies. As a data-driven marketer, she seamlessly merges analytical insights with creative flair to craft compelling narratives. Sam's proficiency lies in her ability to leverage data and creativity to tell powerful stories.

    Recently transitioning into the bridal industry, Sam specializes in creating actionable growth strategies and fostering meaningful connections between brands and brides.

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LET’S CONNECT

Email us: hello@serastudio.co